JOSIE'S TIPS Argan Color Stick in Rosey

Since we found out that our Argan Color Stick in Rosey just won Allure's Best of Beauty Award 2011 for Natural Wonders (yay!), I thought it would be a perfect time to introduce Josie's Tips, my feature on how to use my products with a dash of color inspiration.

If you're familiar with Argan Oil, you know it comes only from Morocco so we thought to pull a few photos of intricate pink doors found throughout the country. It seems there is endless inspiration in Moroccan architecture and since it's the focus for my holiday collections, I'm sure you'll be seeing more of it. Meanwhile, the look of the Adam Spring 2012 collection was fresh with a hint of pink on the cheeks just like the color of the Rosey Color Stick.

So, here are a few tips for using it:

-While smiling, swipe the Argan Color Stick in Rosey on the cheeks and slightly blend for a fresh-scrubbed look. Keep the rest of your makeup minimal by using a dab of the Argan Lip Treatment and nothing on the eyes but a coat of GOGO Mascara.

-To both soothe your dry spots in the winter months plus add some color, dab the Argan Color Stick on both your lips and cheeks throughout the day.

-For a look that is classic, use the Argan Color Stick in Rosey along the cheekbone and blend, follow with the Magic Marker in Flamenco on your lips and create a winged eyeliner with the Magic Marker Liquid Eyeliner.

-Finally, if I can recommend always carrying one thing besides my 100% Pure Argan Oil To Go, take a Argan Oil Color Stick (in Mini if you have a small purse) with you as your easy go-to color plus moisturizing product. It keeps your beauty routine simple and always keeps you looking fresh. Also, it looks great on everyone!

BEHIND THE SCENES with Kate Nauta

The Josie Maran Cosmetics team was invited to take a look behind a publicity and editorial shoot at Hollywood Loft with actress/model Kate Nauta to see the line in action. An undeniably natural beauty, the products only complemented her features and gave her a bit of Argan moisture and color for the long day in front of the camera. While our Argan Lip Treatment softened her pout, makeup artist Judy Haft used the Argan Blend Concealer and hair stylist Anton David used the Argan Oil Hair Serum to get Kate camera-ready. Thanks to photographer Steven Bigler and the team for letting us get an inside perspective. And Kate, you looked simply gorgeous!

The End Result Photographer: Steven Bigler
Jewelry: Malibu Rockstar
Hair: Anton David
Make Up: Judy Haft
Styling: Eric Berg

GET THE LOOK Rodarte Fall 2011

The hair and makeup from Rodarte's Fall 2011 collection was right up our alley—fresh-faced, fuss-free and inspired by organic shades of peach with a hint of coral. To get this farm-raised look naturally just:

1. Work a dime-sized amount of Argan Oil Hair Serum into your hair and braid loosley before bed. When you wake up, shake hair out and make a deep side part. Using smaller side (not swept side), bring pieces from around your face around to other side of head, gather pieces from swept side and create a loose fishtail or traditional braid. Secure with rubber band. Mess up a bit for a wind-swept 'do.

2. For orange-kissed eyes, sweep Argan Eye Shadow in Chianti carefully under lower lash line and around upper eyelid. To get a hint of extra shimmer, top with Argan Eye Shadow in Parfait. Because of the striking color, leave behind the mascara and eyeliner.

3. Using the Argan Magic Marker Lip and Cheek Stain in Mambo, carefully fill in your lips. Top with Argan Natural Volume Lipgloss in Soledad, a soft apricot hue.

4. To complete the look, softly sweep a touch of Argan Bronzing Power in Beach No. 1 over the apples of the cheeks and blend.

Photos from Style.com