Entries from February 1, 2012 - February 29, 2012

4:00PM

SHARE THE LOVE Winner

To read all of the submissions for the Share the Love Giveaway was wonderful and brought us to tears. We can't thank you enough for taking the time to share your love with us. And to Pam, you're an inspiration! May we all stop and see the love and beauty in the world more often.

8:21PM

ECO STYLE: NewbarK

This week's Eco Style holds a very dear place in my heart. NewbarK, a collection of lovingly handcrafted shoes and accessories made here in Los Angeles, is the brainchild of my husband Ali's sisters, the beautiful Maryam and Marjan. These two are no strangers to the fashion world (they've been styling celebrities for years) and they knew that they had a market to fill the need for beautiful and durable pieces that are the perfect balance between chic and comfort. I can't tell you how many days I've spent in my NewbarK flats especially when on the go! I love them so much, in fact, that everyone in my office got a pair for the holidays. Needless to say, we've been rockin' our Love Heart Black and White shoes together ever since (and that's what we call "Sharing the Love!")

 

1:01PM

GET THE LOOK: (Eco) Oscars 2012

On the most glamorous eve in Hollywood, we noticed that the beauty looks were fresh with only the slightest splash of color (except for Angelina's striking red lips, of course). In true let-your-natural-beauty-shine-through style, our favorite eco-celebs proved that less is more and that it's all about highlighting your best features. To replicate this, we thought we'd round up their beauty looks and make them simple so that you can achieve them yourself.

To start, make sure your skin is cleansed (Argan Cleansing Oil), nourished (100% Pure Argan Oil), and protected (Daily Moisturizer with SPF 40+). Lightly apply your shade of Argan Matchmaker Serum Foundation and dust your T-zone with our Argan Pressed Powder in Natural. This will leave you with a clean palette and your skin will stay soft and supple all day. 

1. Cameron: Ms. Diaz was a blushing beauty in shades of pink on her cheeks and lips. To get the look, smile and the apply our Argan Color Stick in Petal Pink to the apples of your cheeks. Stain your lip with our Magic Marker Lip & Cheek Stain in Jitterbug and then apply a thin coat of Argan Natural Volume Lip Gloss in Precious for a soft sheen. Keep your eye makeup simple by lining your eyes with Eye Liner in Black and then applying a coat of GOGO Mascara on both the upper and lower eyelashes

2. Natalie: Letting the ruby red of her dress take center stage, Ms. Portman kept her makeup soft in hues of dusty rose. Get her subtle look by highlighting your eyelids in shades of brown (we recommend our Argan Beautiful Eyes in Beautiful Nudes), lining the upper lid with our Argan Magic Marker Liquid Eye Liner, followed by a coat of GOGO Mascara. Then use Argan Color Stick in Rosey on your cheeks and our Magic Marker Lip and Cheek Stain in Waltz on your lips. Finally, apply a coat of Argan Natural Volume Lip Gloss in Voluptuous.

3. Penelope: A sparkling ocean blue dress meant that Ms. Cruz needed a beauty look that was classic and simple. She kept it clean by sticking to earthy and neutral shades. First, define your eyes as detailed in Natalie's look, making sure to keep the eyeliner defined on the upper lid and blended on the bottom. Follow with our Argan Cream Blush in Sunset. Finish the look by applying our Lip Liner in Peach to your entire pout, followed by Argan Natural Volume Lip Gloss in Happy for a little shine.

4. Gwyneth: With a dazzling bright white dress, Ms. Paltrow stuck to bronzed shades for her face. Define your eyes like the looks above, using Argan Eye Shadow in Embrace and Maple to draw attention to your lids. For a sunkissed glow, use Argan Bronzing Powder in Beach No. 1 on your cheeks. Finish with our Magic Marker Lip & Cheek Stain in Mambo and a top coat of Argan Lip Gloss in Confession.

8:04PM

ECO STYLE: Stella McCartney

Ms. Stella McCartney, queen of eco fashion, truly understand luxury and conscience. Her empire has been built on innovative and gorgeous design that is cruelty-free. And since she's beautifully dressed many forward-minded celebs in her gowns, I'm excited to see what she comes up with for this year's Oscars! Her avant garde take on the fashion show for Fall 2012 only proves how unique she is and I'm sure her frocks will be festive and fabulous. Stay tuned!

7:59PM

WHAT WE'RE EATING: Oscars 2012

Happy Oscar week everyone! This is one of those great times of year when Los Angeles is abuzz and there is glamour in the air. So in honor of this once-a-year show and perhaps your own sparkly soiree, I'm going to be dedicating all my posts to the occasion until Sunday. First up? Food. Ahhh....food. As a pregnant woman, it's all that's on my mind thse days! I hope you enjoy the JMC Oscar party edible picks and may you have a great time watching the show! Who do you want to win this year?

Donna Hay: Eggplant Sumac Chips

Vegetarian Nirvana: Salted Caramel Lava Cakes

White on Rice Couple: Spicy White Bean Dip

A La Mode: Shell Shucked

Tartlette: Chanterelle Tartines

Scaling Back: Blackberry Sage Cooler

9:07PM

PINTEREST with Josie

Isn't Pinterest an endless world of inspiration? I could spend hours looking for color, texture, recipes and all things beautiful.

If you aren't on Pinterest yet, what are you waiting for? Let's inspire each other!You can follow me HERE.

Have a wonderful weekend. I'll be nursing a cold and pinning.

4:49PM

BEHIND THE SCENES Elle Singapore

Greetings from Asia! It's been a wonderful experience exploring Singapore and Malaysia and with good reason—my cosmetics will soon be in Sephora here! I also shot for the cover of Elle Singapore and me and my baby bump got to wear this cute drummer-girl inspired outfit. I'll let you know when the issue is out.

But speaking of travel, one of the questions I get asked frequently is:

What are your travel essentials?

Well, here you go. I never leave home without 100% Pure Argan Oil, Argan Bear Naked Wipes, Argan Cleansing Oil and the Argan Moisturizing Stick. Even when you're on a plane, take a moment to go to the bathroom to cleanse and moisturize your skin. Plane travel can be rough on your face and by keeping your skin hydrated, drinking plenty of water and avoiding salty foods, you'll land and look like a true Argan beauty.

Sending you love across the miles,

8:51PM

ECO STYLE Oeuf

What do you get when you cross organic clothing, unusual toys and eco-friendly furniture? Oeuf. It's a charming and playful online shop that is perfect for your own little oeuf or to find a good gift for someone else's. I'm in love with these little Squeeze-me mittens! How adorable is it that they were designed for you to hold your little one's hand? And with all of their creations equally as clever, it's a sure bet that you're kiddo will be cozy and feel fun since it's like playing dress up every time they wear it!

6:25PM

GET THE LOOK Valentine's Day 2012

Happy Love Day! Whether you're celebrating with a night out this evening or simply staying in to cozy up with your sweetie, it's always fun to get a little dolled up in the spirit of this fabulous day of pinks and reds. But no need to go overboard! We pulled four looks that will inspire you to highlight your features while still looking elegant and sweet, then we made them eco and added our spin. We're confident you'll look amazing!

Prime Face: After washing your face with Argan Cleansing Oil, moisturize with our Daily Moisturizer with SPF 40+, followed by the Argan Primer Mist. Once absorbed, finish with Argan Matchmaker Serum Foundation for a flawless canvas.

1. Mauve: To get this look, lightly dab our Argan Cream Blush in Sunset on the outer apples of the cheeks.  Then, cover the lid in Argan REM Pen Eyeshadow in Dusty Rose, followed by Argan Eye Shadow in Maple in the crease of the eye to highlight the depth of your lid . Finish with two coats of GOGO Mascara and apply our Magic Marker Lip and Cheek Stain Cha Cha for a final touch of mauve.

2. Poppy: First, define the brows with the Argan Magic Brows. Coat the top lid of your eye with Argan Eye Shadow in Vintage to show off your peepers and draw attention to your brows. Follow with coat of GOGO Mascara. Finally, cover your bottom lip in Magic Marker Lip and Cheek Stain in Waltz, dab your lips together and blend with your finger for a popsicle-stained pout.

3. Coral: Softly sweep Argan Eye Shadow in Valentine over your lid extending to the inner corners. On the apples of your cheeks, apply our Argan Color Stick in Petal Pink, then curl your lashes and apply a coat of GOGO Mascara. Finish with our Argan Lip Treatment to make your lips soft and smooch-ready.

4. Rose: Make a winged line on your eyes with our Argan Magic Marker Liquid Eye Liner. Follow with two coats of GOGO Mascara. Then apply our Argan Color Stick in Rosey and finish with Magic Marker Lip and Cheek Stain in Tango

Happy Valentine's Day!

8:20PM

BEHIND THE SCENES Family Shoot with Redbook 

It has been a BUSY week to say the least! We shot our first ever national ad campaign, a magazine shoot and I'm going to Asia tomorrow. Whew!

I just wanted to check in and say make sure to Share the Love by shopping our 15% off sale (code: sharelove) or entering our giveaway and also give you a little peek at the Redbook shoot. Isn't Rumi the cutest? The whole family is going to be in the May issue of Redbook so stay tuned!