BEHIND THE SCENES JMC Ad Campaign

Happy first day of spring! Jacaranda trees are dotting Los Angeles and it's sunny and mild outside which seems funny after our chilly team escape to Mammoth Lakes for the weekend. I guess we got our dose of winter in one weekend as we kept cozy together in a cabin by making veggie stew and playing charades. A few people braved the snow, but the rest of us were too cold!

In the spirit of the season, I thought I'd share with you a few snaps from our first ever JMC ad shoot! Yes, Rumi Joon makes a cameo which is so great. We'll get to look back on these photos together and remember how cool it was that she participated in launching Josie Maran Cosmetics into print. Since she was the inspiration for the line, it's only fitting to have her in it and you know what? I'm pretty certain she upstaged me with her gorgeous little face and charm. 

MY HERO Winner

Kim, we wish your mom happiness, health and recovery! Your story melted our hearts—your mom truly sounds like a brave and strong woman. Congratulations on your win and send our love to her from our whole team! To all of the people that sent us stories of your heroes, we thank you so much. You inspire us daily.

Have a great weekend!

BIG NEWS!

I’m so excited to announce that my daughter Rumi Joon is going to have a little brother or sister this summer! Ali and I are expecting our second child, and I couldn’t be more thrilled to share this exciting news. Motherhood has been a truly inspiring experience. As you probably know, I became even more aware of what I was putting inside my body and on my skin during my first pregnancy, and that motivated me to create Josie Maran Cosmetics. But I’ve learned a lot about myself by watching Rumi Joon grow up and just seeing her smile makes me realize that being happy is the ultimate beauty secret (that and a lot of Argan Oil on your skin—especially for stretch marks!).

Anyway, I can’t wait to welcome this new addition to my family. I’ve already gotten back into pre-natal yoga, and I’m just bracing myself for the weird food cravings to kick in - last time it was chocolate ice cream with pickles, so who knows what to expect this time! As all of you moms and moms-to–be know, this is an amazing time in a woman’s life, and I’m looking forward to sharing this experience with you.

Thanks so much for your support and love. I'm sending it right back to you!